So you have a startup...ever consider a doodle video for that? Last week I had the great pleasure to golf with DeShone Kizer, the former Notre Dame quarterback and NFL player with the Browns, Packers, and Raiders. He’s super sharp. He told me that while he waits for the season to begin, he is making progress on a unique business idea. His … [Read more...]
Financial Services Whiteboard Video Feedback
We received feedback on a financial services whiteboard video we created. Click the picture above and check it out! The old maxim in marketing is people don't listen to you, but they will listen to someone else tell your story. (I’m practicing that principle below.) Not too long ago, we connected with Bill, who runs his own financial services firm. … [Read more...]
3 Ways AdToons are Better than Free Software for Whiteboard Animation
Just spoke with Terry… I’m so pissed off. More on that in a bit… but first let me get something off my chest. When it comes to free software for whiteboard animation… Do you sell to robots? Then why have robots create your video marketing? Think about it this way. You hate chatting with an automated phone system because it’s so cold … [Read more...]
Video marketing – still shiny and new or not?
Here's an article on video marketing. But first a little story. Yesterday, I went to a business networking meeting that meets 5 minutes from my office. Was amazed at how well the group’s energy was. Then I stood up to share my 50 second commercial. A “commercial” where you stand up and speak to the room on what would be your … [Read more...]
The secret power of split testing
Do you know what pain points work the best with certain audiences? If not, here is an easy way to discover what works. If you are running ads on Google, YouTube and Facebook...this is a done-for-you solution to see what pain point is the best for conversions. We NEED to grab their attention FAST! People have a short attention span … [Read more...]